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Charles Araujo

Charles Araujo

Founder & Institute Fellow

Charles Araujo is a technology analyst and internationally recognized authority on the Digital Enterprise and Leadership in the Digital Era who advises technology companies and enterprise leaders on how to navigate the transition from the Industrial Age to the Digital Era. Having spent over thirty years in the technology industry, he has been researching Digital Transformation long before it became the uber-buzzword of today, and is now focused on helping Digital Era Leaders prepare themselves and their organizations as the macro trends of the primacy of the customer and the primacy of the algorithm collide, ushering us into what he calls The New Human Age.

Principal Analyst with Intellyx, founder of The Institute for Digital Transformation, author of three books, and most recently the co-founder (with his wife) of The MAPS Institute, he is a sought-after keynote speaker and has been quoted or published in CIO, Time, InformationWeek, CIO Insight, NetworkWorld, Computerworld, USA Today, and Forbes.

Charlie has published the following articles on our site:

It's a roll-your-own Internet of Things world

It’s a roll-your-own Internet of Things world

There is a problem with the current roll-your-own building block approach to the Internet of Things (IoT) that is pervasive ... Read More
The 3 Surprising Secrets that Drive Innovation in the Digital Era

The 3 Surprising Secrets that Drive Innovation in the Digital Era

What if everything you knew about innovation was wrong? The fear of digital disruption and the boundless opportunities that are ... Read More
Can Enterprises Really Pivot?

Can Enterprises Really Pivot?

It’s too soon to tell if enterprises — industrial age or otherwise — can, in fact, pivot. To have a ... Read More
How to Create an Ambient Experience Without Creeping Out Your Customers

How to Create an Ambient Experience Without Creeping Out Your Customers

When I first began focusing on digital transformation, I immediately understood it to be about more than merely a new ... Read More
Artificial Intelligence: The Time is Now

Artificial Intelligence: The Time is Now

As an industry observer, I’ve watched the development of artificial intelligence (AI) with fascination. While the technology itself is developing ... Read More
A tech company CEO de-hypes digital transformation

A tech company CEO de-hypes digital transformation

It seems that every tech company CEO today is talking about digital transformation in some way. If it’s not in ... Read More
3 Telltale Signs It's a Real Digital Transformation

3 Telltale Signs It’s a Real Digital Transformation

It’s easy to get caught up in the hype surrounding digital transformation and lose your way. These three indicators can ... Read More
Industry 4.0 is the Blueprint for the Future of IT

Industry 4.0 is the Blueprint for the Future of IT

When you think about the digital future, you probably think about self-driving cars, disruptors like Uber and Airbnb, and artificial ... Read More
Why BPM is now taking a central role in digital transformation

Why BPM is now taking a central role in digital transformation

Driven by the need for speed and agility—beyond traditional needs of efficiency and optimization—organizations turn to BPM to drive digital ... Read More
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Institute Fellows are Industry Experts who share their insights, opinions, research and real life experiences about the transition from the Industrial Era to the Digital Era. They each have a unique set of experiences and perspectives and offer their unique voice to help you understand the world that is shifting around you and what you must do to survive the transition and thrive in the Digital Era.

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