Charles Araujo

Founder

Charles Araujo is a technology analyst and internationally recognized authority on the Digital Enterprise and Leadership in the Digital Era who advises technology companies and enterprise leaders on how to navigate the transition from the Industrial Age to the Digital Era. Having spent over thirty years in the technology industry, he has been researching Digital Transformation long before it became the uber-buzzword of today, and is now focused on helping Digital Era Leaders prepare themselves and their organizations as the macro trends of the primacy of the customer and the primacy of the algorithm collide, ushering us into what he calls The New Human Age.

Former Principal Analyst with Intellyx, founder of The Institute for Digital Transformation, author of three books, and most recently the co-founder (with his wife) of The MAPS Institute, he is a sought-after keynote speaker and has been quoted or published in CIO, Time, InformationWeek, CIO Insight, NetworkWorld, Computerworld, USA Today, and Forbes.

Charlie has published the following articles on our site:

Should You Be Jumping on the Project-to-Product Bandwagon? Apple’s Unique Approach May Have the Answer

Should You Be Jumping on the Project-to-Product Bandwagon? Apple’s Unique Approach May Have the Answer

IT loves its fads. One of the more recent ones is the movement from “project to product” orientation. The trend ... Read More
The Two Mindsets You Must Master Now to Thrive as a Digital Era Leader

The Two Mindsets You Must Master Now to Thrive as a Digital Era Leader

A while back, I wrote about why empathy is so critical in the Digital Era and yet one of the ... Read More
Will You Dare to Be a Digital Era Winemaker?

Will You Dare to Be a Digital Era Winemaker?

About two years ago, Laura and I moved to New York City. Despite being at the epicenter of the coronavirus ... Read More
The Not-So-Normal Return to Normal

The Not-So-Normal Return to Normal

No matter how you cut it, things are not normal right now. If you don’t believe me, just ask our ... Read More
How to Harness this Amazing Explosion of Creativity

How to Harness this Amazing Explosion of Creativity

There is a lot to be anxious and concerned about when it comes to this crazy coronavirus pandemic. But amid ... Read More
Does the Customer Experience Matter at All During a Crisis?

Does the Customer Experience Matter at All During a Crisis?

“Shots fired! Deputy down,” the call came over the radio. As the wounded deputy lay in the grass off to ... Read More
The Risk-Fraught Future of Augmented Intelligence and Its Impact on the Enterprise

The Risk-Fraught Future of Augmented Intelligence and Its Impact on the Enterprise

Artificial intelligence (AI), in its various forms, is already having a significant impact within the enterprise, particularly for specific use ... Read More
Why the WFH Choices You Make Now Will Determine Your Digital Era Future

Why the WFH Choices You Make Now Will Determine Your Digital Era Future

If the Future of Work has been a theoretical conversation until now, the events of the last several weeks have changed ... Read More
The Power of Empathy in the Digital Era

The Power of Empathy in the Digital Era

If you’ve been following my work, you’ll know that I believe that we are entering what I call the New Human ... Read More