Simply stating that your organization is ready to embrace digital transformation does not necessarily make it so! The people side of digital transformation is the most critical piece, and this requires far more than putting company values in your mission statement or...

Jessica Carroll
Head of Strategic Alliances
Institute for Digital Transformation
Jessica Carroll is a transformation leader who brings together relationships, strategic clarity, communication, and operational execution to turn ideas into meaningful business impact.
As Head of Strategic Alliances and a member of the leadership team at the Institute for Digital Transformation, Carroll works extensively within the CIO and technology executive community to build relationships that expand the Institute’s reach, strengthen its thought leadership, and create meaningful opportunities for leaders to engage across Insight+, Advisory+, and Academy+.
Carroll’s perspective is grounded in experience on both sides of enterprise transformation. As an Enterprise IT Leader and CIO, she led technology organizations responsible for delivering business-critical capabilities across the enterprise, with a consistent focus on business outcomes rather than technology for technology’s sake. As a Customer Success and Chief Experience Officer for multiple B2B organizations, she led cross-functional efforts to break down silos, strengthen employee and customer engagement, improve operational effectiveness, and build more customer-focused cultures.
That combination has shaped her approach to transformation today: strategy creates value only when leaders can align people around it and translate it into execution. Her work focuses on the connections between leadership alignment, customer-first thinking, employee engagement, customer engagement, and the operational discipline required to turn transformation ambition into sustainable business results.
A frequent speaker and writer, Jessica has presented at industry events including TechEx Amsterdam, IBM Pulse, Citrix Synergy, and Microsoft Cloud Intelligence Conference. Her work has appeared in CIOInsight, BizTech Magazine, the IBM Smarter Planet Blog, and other publications. She is also a contributing author to Digital Transformation Demystified, where she writes about customer and employee engagement.
Jessica has been recognized as a Computerworld Premier 100 IT Leader and as one of CRN’s Women of the Channel.
Champion a Customer-Centric Culture
A customer-centric culture doesn’t happen organically, it must be an intentional obsession from the top of the organization down. The benefits to the Board and enterprise as a whole are increased revenue and strong customer advocacy. The benefits to the customer is a...
Double Down During Disruption
Putting your customer at the core of your business agenda is not a marketing exercise, it is how you gain loyalty and revenue growth. This has never been a more important focus than now, in this most disruptive unsettling year. With so much uncertainty around us, now...
IT Under Pressure: Empowering Your Team To Fight Past Adversity
As companies deal with COVID-19 and the potential economic ramifications of the pandemic, tremendous pressure is on IT organizations to assure business continuity. Technology is a critical component of everyone’s ability to remain as functional as possible throughout...
Out of the Data Center and into the Digital Age
The CIO of the digital age understands that the IT team has value only if it is uniquely tied to the business outcomes of the enterprise. It may be jarring for some, but there are clear indicators that the infrastructure team in particular is at risk if its focus...
Sailing for Customer Success
Prevailing winds are pushing CIOs to create a “customer-centric” focus when defining priorities and setting the cultural direction of the IT organization. Is this just the latest buzz, destined to be another industry theme that will edge off the map in a year or two?...
- Let’s Get Past the Hyperbole In a world way-over-saturated with talk of “Digital Transformation,” I had the pleasure of engaging with a group of forward-thinking […]
- As I stepped off the presentation stage at TechEx Amsterdam this September, having just given a keynote on leading through change, one of the attendees […]
- While back on the island of Bonaire this January after a 20-year absence, my husband and I were joined by friends and made our way […]
- The landscape was snow covered and the roads indiscernible on the December day my family and I moved into our new house in western New […]
- Mixed Cultures On the first night of my trip to Edinburgh, Scotland this past November I found myself in a crowded pub on the Royal […]
- When I was a little girl, I would sit on our front porch in the summer, which faced West, and watch the low clouds form […]
Stay Ahead of Digital and Business Transformation.
Practical insights, research, and field-tested perspectives from the Institute. Unsubscribe anytime.












