Too many vendors will tell you that installing their hardware, software, service, process, etc. will make you a Digital Enterprise. Sadly, it is not that easy.

The essence of Digital Transformation is the destruction of the static state. It’s not about executing a ‘digital transformation project’ and finding a new normal.

At The Institute, we define Digital Transformation as the integration of digital technologies into a business resulting in the reshaping of an organization that reorients it around the customer experience, business value and constant change.

Being a Digital Enterprise requires organizations to experiment often, become comfortable with failure and exist in a constant state of change. It means abandoning long standing “Industrial Era” business practices in favor of practices that are still being defined.

Our experiences are based on operating in an industrial era. It’s difficult to imagine a change of state this fundamental. So it’s easier to put in a paradigm we understand. Don't be fooled into thinking that you can just add technology to your current operating environment.