Charles Araujo

Charles Araujo is a technology analyst and internationally recognized authority on the Digital Enterprise and Leadership in the Digital Era who advises technology companies and enterprise leaders on how to navigate the transition from the Industrial Age to the Digital Era. Having spent over thirty years in the technology industry, he has been researching Digital Transformation long before it became the uber-buzzword of today, and is now focused on helping Digital Era Leaders prepare themselves and their organizations as the macro trends of the primacy of the customer and the primacy of the algorithm collide, ushering us into what he calls The New Human Age.

Former Principal Analyst with Intellyx, founder of The Institute for Digital Transformation, author of three books, and most recently the co-founder (with his wife) of The MAPS Institute, he is a sought-after keynote speaker and has been quoted or published in CIO, Time, InformationWeek, CIO Insight, NetworkWorld, Computerworld, USA Today, and Forbes.

Charlie has published the following articles on our site:

Beware Your Digital Blind Spot

By now, every company in the world is on the lookout for the digital disruption that will threaten their existence ... Read More

The Deconstruction of Digital Transformation

The need to digitally transform your organization is now — or at least should be — a strategic imperative. The ... Read More

Finding Transformational Success by Ignoring Labels

She’s smart. He’s funny. They’re the ambitious ones. That company is an innovator. This technology is a game-changer. As humans, ... Read More

Accelerating digital transformation using the Medici Effect

King Abdullah University of Science and Technology’s global IT summit in Saudi Arabia presents a model for digital transformation. The King ... Read More

Digital Transformation: Not Because It’s Easy, But Because It’s Hard

Pop quiz: What’s the first thing you should do after you’ve completed your digital transformation? If you’ve followed our work, ... Read More

TransformIT Show
Reflections on Season 1

“With who?” I was on the phone with my partner John and he had just told me that I needed ... Read More

The futility of fighting future technologies

The real face of digital disruption is the fundamental transformation of societal structures. You need to prepare for your disrupted ... Read More

Has IT become too complex to manage?

IT leaders must grapple with an overwhelming diversity of challenges to manage the enterprise IT function, but has it become ... Read More

Technology Isn’t the Answer to Surviving Digital Disruption

Despite the rhetoric, executing a digital transformation is not about becoming a tech company. It’s about making technology so ubiquitous ... Read More

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