Charles Araujo

Founder

Charles Araujo is a technology analyst and internationally recognized authority on the Digital Enterprise and Leadership in the Digital Era who advises technology companies and enterprise leaders on how to navigate the transition from the Industrial Age to the Digital Era. Having spent over thirty years in the technology industry, he has been researching Digital Transformation long before it became the uber-buzzword of today, and is now focused on helping Digital Era Leaders prepare themselves and their organizations as the macro trends of the primacy of the customer and the primacy of the algorithm collide, ushering us into what he calls The New Human Age.

Former Principal Analyst with Intellyx, founder of The Institute for Digital Transformation, author of three books, and most recently the co-founder (with his wife) of The MAPS Institute, he is a sought-after keynote speaker and has been quoted or published in CIO, Time, InformationWeek, CIO Insight, NetworkWorld, Computerworld, USA Today, and Forbes.

Charlie has published the following articles on our site:

The Enterprise Leader’s Guide to Blockchain

The Enterprise Leader’s Guide to Blockchain

Are you a blockchain true-believer or skeptic? Do you believe that it will be the next great disruptive technology — ... Read More
Why Chatbots Will Transform HR and the Employee Experience (for real, this time)

Why Chatbots Will Transform HR and the Employee Experience (for real, this time)

Chatbot proponents are the technology world’s equivalent of the boy who cried wolf. For years now, these proponents have been proclaiming ... Read More
Why Distinction Bias May Undermine Digital Transformation

Why Distinction Bias May Undermine Digital Transformation

When I was a young boy, my father introduced me to a valuable decision-making tool. It was what he called ... Read More
How the Customer Experience Killed Shadow IT

How the Customer Experience Killed Shadow IT

Do you remember all the talk about ‘Shadow IT’? Just a short time ago, it was a topic on the ... Read More
Missile Launches, False Alarms and a User Experience Wake-up Call

Missile Launches, False Alarms and a User Experience Wake-up Call

It's long past time for enterprise leaders to see the role of the interface and the importance of the customer ... Read More
The Evolution of Performance Management in the AI Era

The Evolution of Performance Management in the AI Era

From the popular media to the never-ending march of new intelligent technologies, artificial intelligence (AI) is everywhere. Beyond the whiz-bang ... Read More
Why 2018 May Finally Be the Year of the CIO

Why 2018 May Finally Be the Year of the CIO

For most of the last decade, there has been a steady drumbeat of predictions about the demise of the Chief ... Read More
Why Self-Organization Demands a New Reality

Why Self-Organization Demands a New Reality

“This all sounds great. But it’s just not realistic.” This is what a group of five senior IT executives told ... Read More
Why Enterprise Architecture is Even More Relevant in a Hybrid IT World

Why Enterprise Architecture is Even More Relevant in a Hybrid IT World

Cloud is now a reality in enterprise organizations. While it seems only a short time ago that many organizations were ... Read More